Brand identity development of a new online outdoor training subscription for adventurous dogs and their humans. Project scope included fifteen monthly adventure badge sticker designs, and a self guided adventure journal.
Main Logo
Adventure Sticker Designs
Brand Guidelines
Self Guided Adventure Journal
Branded Merch Concept
Logo Design
Website Design
Josh came to me with a plan. He wanted to brand a line of wine-related products in a new, modern way that embraced his favorite thing about wine – the social aspect. Together we created the look for Socia. Combining the timeless silhouette of a wine bottle with two modern talk bubbles, we created a negative space monogram to pair with a modern sans-serif logotype. This new brand aims to bring people together for a cathartic experience of sharing, laughing and sipping wine together.
Across the Formidable Sea by Claire Laminen
Claire came to me looking for the perfect cover design for her first self-published novel. After discussing the story, we chose a design that reflected the journey the main character Laura makes by boat from her home in America to the other side of the Atlantic. The fog rolling in and obscuring the horizon reflects on Laura’s own unknown exploration to a new place, a new life and a new version of herself.
In 2016 the staff at Rio Lino Elementary School approached me about redesigning their logo. The previous one had lasted them years, but was hand drawn by one of the student’s parents and was in need of an upgrade. Together we worked on a series of bright, bold logo designs that captured the passion and ambition that the teachers and staff encourage in their students. We kept it colorful and cartoon inspired to invoke the same sense of play and wonder that all K-5 students should have when it comes to learning.
Typographic logo design for the upcoming comic book series Swinetooth and the Moonbats! Embrace the glam of 1980’s rock n roll with an intergalactic twist set in 2085. Comic series created by Chris Northrop and Travis Ames.
For updates like the Facebook page here.
General contractors tend to brand their company by using their own last name, merging their own identity with that of their business. With this in mind, I worked with Steve McGillivray to create a brand that he felt proud to put his name on. After a prior attempt at rebranding left the McGillivray brand looking generic and indistinguishable from other contractors in town, Steve was hesitant to try again so soon. But we made a plan to go back to what he loved most about his brand from the beginning.
We kept his last name in its entirety and stylized it in a way that felt solid and substantial, but also modern. We chose to return to the all green natural color palette and expanded it to include darker shades for better contrast and visibility. The logo mark itself was designed to represent building blocks actively being stacked on top of one another, as if you’re watching the logo being built. This “corner stone” being formed by simple geometric shapes communicates a strong, well-built foundation which is the key to any successful construction project.
Eventually Steve returned to develop a refreshed website that aligned with their new brand identity.
Brand Identity
Website Design
Logo and business card design for Folsom Street Chains, a local artist made line of recycled leather and chains for you and your plants inspired by Folsom Street in San Francisco, California.
Visit the Folsom Street Etsy shop here.
Kaity came to me with a name and a Pinterest board full of inspiration from her and her business partners. Their goal was to open a small studio where they would teach knitting, sewing, and other crafty classes in a workshop setting. We wanted to keep the brand bright and modern, with a playful color palette that reflected their quirky personalities.
Typographic logo design for the upcoming comic book series Tale of Rust! Vikings. Walruses. Robots. Pterodactyls. What else could you want in a sci fi/fantasy story? Comic series written by Dylan Gray, art by Travis Ames.
This story was part of the 2018 Accidental Aliens Anthology. Learn more on the Kickstarter page.
